To create a new lead campaign, follow these steps:
1. Navigate to Manage > Administration > Leads > Campaigns and click the Add New Campaign button:
2. A popup will appear as shown in the below screenshot. Enter the name of your campaign, select if the campaign is active, and assign the new campaign to one or more groups.
When finished, click Add and your new campaign will be created:
Assigning Campaigns To Leads
You can assign campaigns to individual leads using the Assigned Campaign widget on the lead:
You can also assign a campaign to multiple leads from the My Leads page: